{"id":1559,"date":"2018-04-21T11:03:39","date_gmt":"2018-04-21T11:03:39","guid":{"rendered":"https:\/\/www.rankingroad.com\/?page_id=1559"},"modified":"2022-08-23T15:34:21","modified_gmt":"2022-08-23T15:34:21","slug":"publicites-facebook","status":"publish","type":"page","link":"https:\/\/www.rankingroad.com\/fr\/referencement-payant\/publicites-facebook\/","title":{"rendered":"PUBLICITES FACEBOOK"},"content":{"rendered":"<div id='av_section_1'  class='avia-section main_color avia-section-default avia-no-border-styling  avia-bg-style-scroll  avia-builder-el-0  el_before_av_section  avia-builder-el-first   container_wrap sidebar_right' style='background-color: #008aa9;  '  ><div class='av-section-color-overlay-wrap'><a href='#next-section' title='' class='scroll-down-link '  aria-hidden='true' data-av_icon='\ue877' data-av_iconfont='entypo-fontello'><\/a><div class='container' ><main  role=\"main\" itemprop=\"mainContentOfPage\"  class='template-page content  av-content-small alpha units'><div class='post-entry post-entry-type-page post-entry-1559'><div class='entry-content-wrapper clearfix'>\n<div  class='avia-image-container avia_animated_image avia_animate_when_almost_visible bottom-to-top av-styling-    avia-builder-el-1  avia-builder-el-no-sibling  avia-align-center '  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\"  ><div class='avia-image-container-inner'><div class='avia-image-overlay-wrap'><img class='avia_image' src='https:\/\/www.rankingroad.com\/wp-content\/uploads\/2018\/04\/FACEBOOK-ADV.png' alt='facebook pay per click' title='FACEBOOK-ADV' height=\"317\" width=\"900\"  itemprop=\"thumbnailUrl\"  \/><\/div><\/div><\/div>\n\n<\/div><\/div><\/main><!-- close content main element --><\/div><\/div><\/div><div id='av_section_2'  class='avia-section main_color avia-section-no-padding avia-no-border-styling  avia-bg-style-scroll  avia-builder-el-2  el_after_av_section  el_before_av_section   container_wrap sidebar_right' style='background-color: #ff5252; background-repeat: no-repeat; background-image: url(https:\/\/www.rankingroad.com\/wp-content\/uploads\/2018\/04\/BG_ELEMENT_CTA-1.png);background-attachment: scroll; background-position: bottom center;  '  data-section-bg-repeat='no-repeat'><div class='container' ><div class='template-page content  av-content-small alpha units'><div class='post-entry post-entry-type-page post-entry-1559'><div class='entry-content-wrapper clearfix'>\n<div class='flex_column_table av-equal-height-column-flextable -flextable' ><div class=\"flex_column av_three_fourth  flex_column_table_cell av-equal-height-column av-align-middle av-zero-column-padding first  avia-builder-el-3  el_before_av_one_fourth  avia-builder-el-first  \" style='border-radius:0px; '><p><div  style=' margin-top:2px; margin-bottom:5px;'  class='hr hr-custom hr-left hr-icon-no   avia-builder-el-4  el_before_av_textblock  avia-builder-el-first '><span class='hr-inner  inner-border-av-border-fat' style=' width:0px; border-color:#ffffff;' ><span class='hr-inner-style'><\/span><\/span><\/div><br \/>\n<section class=\"av_textblock_section \"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock  av_inherit_color '  style='color:#ffffff; '  itemprop=\"text\" ><h1>Agence Facebook Ads<\/h1>\n<\/div><\/section><br \/>\n<section class=\"av_textblock_section \"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock  av_inherit_color '  style='font-size:23px; color:#ffffff; '  itemprop=\"text\" ><p><em>Contactez-nous pour un entretien de conseil gratuit<\/em><\/p>\n<\/div><\/section><\/p><\/div><div class='av-flex-placeholder'><\/div><div class=\"flex_column av_one_fourth  flex_column_table_cell av-equal-height-column av-align-middle av-zero-column-padding   avia-builder-el-7  el_after_av_three_fourth  avia-builder-el-last  \" style='border-radius:0px; '><div  class='avia-button-wrap avia-button-left  avia-builder-el-8  avia-builder-el-no-sibling ' ><a href='#page-contact-form'  class='avia-button   avia-icon_select-no avia-size-large avia-position-left '  style='background-color:#ffffff; border-color:#ffffff; color:#333333; ' ><span class='avia_iconbox_title' >CONTACTEZ-NOUS<\/span><\/a><\/div><\/div><\/div><!--close column table wrapper. Autoclose: 1 --><\/div><\/div><\/div><!-- close content main div --><\/div><\/div><div id='av_section_3'  class='avia-section main_color avia-section-default avia-no-border-styling  avia-bg-style-scroll  avia-builder-el-9  el_after_av_section  el_before_av_section   container_wrap sidebar_right' style='background-color: #222222;  '  ><div class='container' ><div class='template-page content  av-content-small alpha units'><div class='post-entry post-entry-type-page post-entry-1559'><div class='entry-content-wrapper clearfix'>\n<div class='flex_column_table av-equal-height-column-flextable -flextable' ><div class=\"flex_column av_one_half  av-animated-generic pop-up  flex_column_table_cell av-equal-height-column av-align-top first  avia-builder-el-10  el_before_av_one_half  avia-builder-el-first  \" style='padding:30px; border-radius:0px; '><section class=\"av_textblock_section \"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock  av_inherit_color '  style='color:#ffffff; '  itemprop=\"text\" ><p>Avec plus de deux milliards d&rsquo;utilisateurs actifs dans le monde entier, dont 300 millions rien qu&rsquo;en Europe, Facebook est le r\u00e9seau social qui a sans doute la plus grande couverture. Investir dans des campagnes de publicit\u00e9 sociale sur cette c\u00e9l\u00e8bre plateforme vous permet d&rsquo;atteindre des cibles sp\u00e9cifiques, de g\u00e9n\u00e9rer plus de trafic sur votre site, d&rsquo;acqu\u00e9rir de nouveaux clients et d&rsquo;augmenter les taux de conversation. Notre <a href=\"https:\/\/www.rankingroad.com\/fr\/referencement-payant\/\">agence multilingue Paid Ads<\/a> s&rsquo;occupe de vos publicit\u00e9s Facebook \u00e0 l&rsquo;internationale<\/p>\n<\/div><\/section><\/div><div class='av-flex-placeholder'><\/div><div class=\"flex_column av_one_half  av-animated-generic pop-up  flex_column_table_cell av-equal-height-column av-align-top   avia-builder-el-12  el_after_av_one_half  avia-builder-el-last  \" style='padding:30px; border-radius:0px; '><section class=\"av_textblock_section \"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock  av_inherit_color '  style='color:#ffffff; '  itemprop=\"text\" ><p>Ce sont les avantages de la publicit\u00e9 sociale sur Facebook :<\/p>\n<ul>\n<li>Atteindre rapidement et directement des groupes sp\u00e9cifiques d&rsquo;utilisateurs \u00e0 un niveau de ciblage \u00e9lev\u00e9.<\/li>\n<li>Augmenter le nombre d&rsquo;adeptes<\/li>\n<li>Augmenter le nombre de consultations du site web<\/li>\n<li>V\u00e9rifier les co\u00fbts de publicit\u00e9 \u00e0 tout moment de mani\u00e8re claire et pr\u00e9cise<\/li>\n<li>Profiter de r\u00e9sultats qui peuvent \u00eatre facilement contr\u00f4l\u00e9s et mesur\u00e9s.<\/li>\n<\/ul>\n<\/div><\/section><\/div><\/div><!--close column table wrapper. Autoclose: 1 --><\/div><\/div><\/div><!-- close content main div --><\/div><\/div><div id='av_section_4'  class='avia-section main_color avia-section-default avia-no-border-styling  avia-bg-style-scroll  avia-builder-el-14  el_after_av_section  el_before_av_section   container_wrap sidebar_right' style='background-color: #ffffff;  '  ><div class='container' ><div class='template-page content  av-content-small alpha units'><div class='post-entry post-entry-type-page post-entry-1559'><div class='entry-content-wrapper clearfix'>\n<div class=\"flex_column av_one_full  flex_column_div av-zero-column-padding first  avia-builder-el-15  el_before_av_one_half  avia-builder-el-first  \" style='border-radius:0px; '><section class=\"av_textblock_section \"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock  av_inherit_color '  style='color:#000000; '  itemprop=\"text\" ><h2 style=\"text-align: center;\">Notre approche exclusive<\/h2>\n<\/div><\/section><br \/>\n<section class=\"av_textblock_section \"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock  av_inherit_color '  style='color:#000000; '  itemprop=\"text\" ><p>Lorsqu&rsquo;il s&rsquo;agit de publicit\u00e9 sur Facebook, rien ne peut \u00eatre laiss\u00e9 au hasard, c&rsquo;est pourquoi Ranking Road suit une strat\u00e9gie \u00e9tablie pour planifier et g\u00e9rer ses campagnes. Celle-ci est bas\u00e9e sur :<\/p>\n<\/div><\/section><br \/>\n<div  style=' margin-top:10px; margin-bottom:10px;'  class='hr hr-custom hr-left hr-icon-no   avia-builder-el-18  el_after_av_textblock  avia-builder-el-last '><span class='hr-inner  inner-border-av-border-fat' style=' width:0px; border-color:#ffffff;' ><span class='hr-inner-style'><\/span><\/span><\/div><\/p><\/div><div class='flex_column_table av-equal-height-column-flextable -flextable' ><div class=\"flex_column av_one_half  av-animated-generic pop-up  flex_column_table_cell av-equal-height-column av-align-top first  avia-builder-el-19  el_after_av_one_full  el_before_av_one_half  column-top-margin\" style='padding:30px; border-radius:0px; '><section class=\"av_textblock_section \"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock  av_inherit_color '  style='color:#222222; '  itemprop=\"text\" ><h3><span style=\"color: #ff5252;\">1. D\u00c9FINITION DES OBJECTIFS DE LA CAMPAGNE<\/span><\/h3>\n<ul>\n<li style=\"list-style-type: none;\">\u00catre clairement conscient des r\u00e9sultats et des objectifs que vous souhaitez obtenir est le point de d\u00e9part qui nous permet de mettre en \u0153uvre des campagnes Facebook efficaces et tr\u00e8s attrayantes sur mesure. Quel est l&rsquo;objectif ? Augmenter la visibilit\u00e9 de votre marque, g\u00e9n\u00e9rer du trafic et trouver de nouveaux clients \u00e0 l&rsquo;\u00e9tranger.<\/li>\n<\/ul>\n<\/div><\/section><\/div><div class='av-flex-placeholder'><\/div><div class=\"flex_column av_one_half  av-animated-generic pop-up  flex_column_table_cell av-equal-height-column av-align-top   avia-builder-el-21  el_after_av_one_half  el_before_av_one_half  column-top-margin\" style='padding:30px; border-radius:0px; '><section class=\"av_textblock_section \"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock  av_inherit_color '  style='color:#222222; '  itemprop=\"text\" ><h3><span style=\"color: #ff5252;\">2. CONCEPTION ET MISE EN \u0152UVRE DE LA PUBLICIT\u00c9 SUR FACEBOOK<\/span><\/h3>\n<ul>\n<li style=\"list-style-type: none;\">Notre agence Facebook Ads planifie vos campagnes Facebook dans les moindres d\u00e9tails, une condition essentielle pour atteindre le bon public et agir efficacement. Gr\u00e2ce \u00e0 la s\u00e9lection minutieuse des crit\u00e8res de segmentation de la cible, nous pouvons cr\u00e9er des publicit\u00e9s hautement personnalis\u00e9es qui atteignent les influenceurs les plus importants.<\/li>\n<\/ul>\n<\/div><\/section><\/div><\/div><!--close column table wrapper. Autoclose: 1 --><div class='flex_column_table av-equal-height-column-flextable -flextable' ><div class=\"flex_column av_one_half  av-animated-generic pop-up  flex_column_table_cell av-equal-height-column av-align-top first  avia-builder-el-23  el_after_av_one_half  el_before_av_one_half  column-top-margin\" style='padding:30px; border-radius:0px; '><section class=\"av_textblock_section \"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock  av_inherit_color '  style='color:#222222; '  itemprop=\"text\" ><h3><span style=\"color: #ff5252;\">3. D\u00c9FINITION PR\u00c9CISE, GESTION ET ALLOCATION DU BUDGET<\/span><\/h3>\n<ul>\n<li style=\"list-style-type: none;\">Une campagne de publicit\u00e9 sociale r\u00e9ussie sur Facebook vous permet de rationaliser et de g\u00e9rer au mieux le budget disponible, tout en obtenant le meilleur r\u00e9sultat. Ranking Road propose des plans de co\u00fbts d\u00e9taill\u00e9s et optimis\u00e9s en fonction de l&rsquo;efficacit\u00e9 des campagnes sociales pr\u00e9vues, offrant un contr\u00f4le total sur l&rsquo;investissement total et le budget quotidien.<\/li>\n<\/ul>\n<\/div><\/section><\/div><div class='av-flex-placeholder'><\/div><div class=\"flex_column av_one_half  av-animated-generic pop-up  flex_column_table_cell av-equal-height-column av-align-top   avia-builder-el-25  el_after_av_one_half  el_before_av_one_half  column-top-margin\" style='padding:30px; border-radius:0px; '><section class=\"av_textblock_section \"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock  av_inherit_color '  style='color:#222222; '  itemprop=\"text\" ><h3><span style=\"color: #ff5252;\">4. OPTIMISATION DES CAMPAGNES<\/span><\/h3>\n<ul>\n<li style=\"list-style-type: none;\">Chacune de nos campagnes fait l&rsquo;objet d&rsquo;un suivi constant et d&rsquo;une gestion quotidienne, en gardant un \u0153il sur la rentabilit\u00e9 en fonction des objectifs fix\u00e9s. Pour ce faire, chaque aspect de la publicit\u00e9 (style, copie, dur\u00e9e&#8230;) est clairement d\u00e9fini et optimis\u00e9.<\/li>\n<\/ul>\n<\/div><\/section><\/div><\/div><!--close column table wrapper. Autoclose: 1 --><div class='flex_column_table av-equal-height-column-flextable -flextable' ><div class=\"flex_column av_one_half  av-animated-generic pop-up  flex_column_table_cell av-equal-height-column av-align-top first  avia-builder-el-27  el_after_av_one_half  avia-builder-el-last  column-top-margin\" style='padding:30px; border-radius:0px; '><section class=\"av_textblock_section \"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock  av_inherit_color '  style='color:#222222; '  itemprop=\"text\" ><h3><span style=\"color: #ff5252;\">5. RAPPORTS ET ANALYSES<\/span><\/h3>\n<ul>\n<li style=\"list-style-type: none;\">Pour nous, \u00e0 Ranking Road, la transparence est primordiale. C&rsquo;est pourquoi vous pouvez compter sur des rapports p\u00e9riodiques pour tous les pays europ\u00e9ens dans lesquels vous avez lanc\u00e9 vos activit\u00e9s de publicit\u00e9 sociale. Ces rapports contiennent des informations d\u00e9taill\u00e9es, mais n\u00e9anmoins faciles \u00e0 comprendre, sur les indicateurs cl\u00e9s du succ\u00e8s de la campagne tels que le nombre de clics, la port\u00e9e, le CPR (co\u00fbt par revenu), le budget utilis\u00e9, les conversions, le retour sur investissement, etc.<\/li>\n<\/ul>\n<\/div><\/section><\/div><\/div><!--close column table wrapper. Autoclose: 1 --><\/div><\/div><\/div><!-- close content main div --><\/div><\/div><div id='av_section_5'  class='avia-section main_color avia-section-default avia-no-border-styling  avia-bg-style-scroll  avia-builder-el-29  el_after_av_section  el_before_av_section   container_wrap sidebar_right' style='background-color: #a4a710;  '  ><div class='container' ><div class='template-page content  av-content-small alpha units'><div class='post-entry post-entry-type-page post-entry-1559'><div class='entry-content-wrapper clearfix'>\n<div class='flex_column_table av-equal-height-column-flextable -flextable' ><div class=\"flex_column av_one_full  av-animated-generic pop-up  flex_column_table_cell av-equal-height-column av-align-top first  avia-builder-el-30  el_before_av_one_half  avia-builder-el-first  \" style='padding:30px; border-radius:0px; '><section class=\"av_textblock_section \"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock  av_inherit_color '  style='color:#000000; '  itemprop=\"text\" ><h2 style=\"text-align: center;\">Avantages de travailler avec Ranking Road<\/h2>\n<\/div><\/section><\/div><\/div><!--close column table wrapper. Autoclose: 1 --><div class='flex_column_table av-equal-height-column-flextable -flextable' ><div class=\"flex_column av_one_half  av-animated-generic pop-up  flex_column_table_cell av-equal-height-column av-align-top first  avia-builder-el-32  el_after_av_one_full  el_before_av_one_half  column-top-margin\" style='padding:30px; border-radius:0px; '><section class=\"av_textblock_section \"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock  av_inherit_color '  style='color:#ffffff; '  itemprop=\"text\" ><h3><span style=\"color: #008aa9;\">CAMPAGNES FACEBOOK DANS TOUTE L&rsquo;EUROPE, UN SEUL CONTACT<\/span><\/h3>\n<p>Avec Ranking Road, vous aurez la possibilit\u00e9 de planifier, de mener et de g\u00e9rer avec succ\u00e8s votre campagne de publicit\u00e9 sociale sur Facebook dans diff\u00e9rents pays europ\u00e9ens (Royaume-Uni, Allemagne, France, Suisse, Espagne, Italie, Belgique, Hollande et Pologne) avec l&rsquo;avantage d&rsquo;un seul contact pour tous vos besoins. Promouvoir votre entreprise sur Facebook n&rsquo;a jamais \u00e9t\u00e9 aussi facile !<\/p>\n<\/div><\/section><\/div><div class='av-flex-placeholder'><\/div><div class=\"flex_column av_one_half  av-animated-generic pop-up  flex_column_table_cell av-equal-height-column av-align-top   avia-builder-el-34  el_after_av_one_half  avia-builder-el-last  column-top-margin\" style='padding:30px; border-radius:0px; '><section class=\"av_textblock_section \"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock  av_inherit_color '  style='color:#ffffff; '  itemprop=\"text\" ><h3><span style=\"color: #008aa9;\">LES STRAT\u00c9GIES FACEBOOK SUIVIES PAR DE V\u00c9RITABLES EXPERTS<\/span><\/h3>\n<p>Gr\u00e2ce \u00e0 la longue exp\u00e9rience acquise en personne sur le terrain et au professionnalisme qui a toujours caract\u00e9ris\u00e9 notre travail, nous pouvons choisir les outils les plus appropri\u00e9s pour vous aider \u00e0 atteindre vos objectifs, en exploitant au mieux le budget disponible.<\/p>\n<\/div><\/section><\/div><\/div><!--close column table wrapper. Autoclose: 1 -->\n<\/p>\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div><div id='av_section_6'  class='avia-section main_color avia-section-default avia-no-border-styling  avia-bg-style-scroll  avia-builder-el-36  el_after_av_section  avia-builder-el-last   container_wrap sidebar_right' style='background-color: #000000; background-repeat: no-repeat; background-image: url(https:\/\/www.rankingroad.com\/wp-content\/uploads\/2018\/02\/BG_PNG_WHITE.png);background-attachment: scroll; background-position: bottom left;  '  data-section-bg-repeat='no-repeat'><div class='container' ><div class='template-page content  av-content-small alpha units'><div class='post-entry post-entry-type-page post-entry-1559'><div class='entry-content-wrapper clearfix'>\n<div class=\"flex_column av_one_full  flex_column_div av-zero-column-padding first  avia-builder-el-37  el_before_av_one_half  avia-builder-el-first  \" style='border-radius:0px; '><section class=\"av_textblock_section \"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock  av_inherit_color '  style='color:#ffffff; '  itemprop=\"text\" ><p><a name=\"page-contact-form\"><\/a><\/p>\n<h2 class=\"p1\" style=\"text-align: center;\"><span class=\"s1\"><b>CONTACT<\/b><\/span><\/h2>\n<\/div><\/section><\/div><div class=\"flex_column av_one_half  flex_column_div av-zero-column-padding first  avia-builder-el-39  el_after_av_one_full  el_before_av_one_half  column-top-margin\" style='border-radius:0px; '><section class=\"av_textblock_section \"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock  av_inherit_color '  style='color:#ffffff; '  itemprop=\"text\" ><h3 class=\"p1\" style=\"text-align: left;\">LANCEZ VOTRE CROISSANCE NUM\u00c9RIQUE INTERNATIONALE D\u00c8S MAINTENANT !<\/h3>\n<\/div><\/section><br \/>\n<div  style=' margin-top:20px; margin-bottom:20px;'  class='hr hr-custom hr-left hr-icon-no   avia-builder-el-41  el_after_av_textblock  el_before_av_textblock '><span class='hr-inner  inner-border-av-border-thin' style=' width:100%; border-color:#ffffff;' ><span class='hr-inner-style'><\/span><\/span><\/div><br \/>\n<section class=\"av_textblock_section \"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock  av_inherit_color '  style='color:#ffffff; 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